Trends

‘Events should be thought of as brands, not just occasions’

We live in a world of “peak attention” and short attention spans. Producing events which use archaic agenda formatting with keynotes which are way too long, breaks that are way too short and talk to, not with, an audience are bound to fail.

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“Come and discover the unexpected Luxembourg—a green destination with a central location at the heart of Europe, well connected by plane, train and motorways."
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“Nestled in between the much larger countries of Belgium, France and Germany, Luxembourg’s unique positioning means you’ll be treated to an array of different languages, cuisines, customs and other nuances.”
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“Luxembourg’s strengths as a meeting destination are undoubtedly the good quality of its venue infrastructure, its diversified accommodation facilities and strategic location.”
MPI-TV


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In the bustling world of meetings and events, where networking often feels like an extrovert’s game, LinkedIn stands as a beacon for the introverted professional.
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We asked meeting industry sustainability experts what trends will make the biggest impact in 2024. They discuss clean power, collaboration, generating data and lifecycle thinking.
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We asked meeting industry sustainability experts what trends will make the biggest impact in 2024. They discuss food waste, measurement, cost vs. sustainability choices and meeting customer expectations.
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But when it comes to mental health and wellness, we tend to shy away from giving gifts that could encourage education, resources and mindfulness. Why is that? Here are three reasons.