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In-person meetings and events continue to surge, though Meetings Outlook data reveals more of a normalization of growth and optimism compared to the gangbuster momentum seen over the past couple of years.
This quarter's survey saw a notable pullback in expectations for favorable business conditions over the next year. This favorable percentage (68%) is the lowest since Q1 2022.
Live attendance projections remain strong. Surprisingly, “favorable” virtual/online attendance projections are up—the highest we’ve seen since Q2 2022, when virtual attendance projections were plummeting.
Overall, the majority of respondents (57%) are still experiencing a seller's market, however, this is the third quarter for which the percentage reporting a buyer's market has increased (up to 25%).