MPI Caribe Mexicano Chapter
Innovative Educational Programming
During the pandemic, the Caribe Mexicano Chapter rose to the challenge to ensure that relevant content was available to their members. In fact, they completely overhauled their education event calendar in 10 days. In addition, they reduced costs by leveraging partnerships with speakers and vendors and were even able to partner with an organization to completely produce their webinars free of charge. Thanks to these relationships, they were able to offer all educational content at no charge to their members and non-members who were affected by the pandemic. They reached out to new speakers to ensure relevant content and marketed the new content to members and other meeting industry contacts. They produced content in multiple languages for their diverse audiences. And their first webinar had over 320 participants.
Over the course of the next several months, and through their partnerships with other organizations, they maintained incredible reach. With travel being limited during the pandemic, the chapter hosted a WEC watch party in Nov 2020. This allowed 35 community members regardless of membership status to be able to participate in the educational programming for a small participation fee while also joining together to network and maintain a sense of community.