In today’s changing world, event & meeting management professionals are expected to have the skills necessary to plan and execute both live and virtual events. This course powered by the Event Leadership Institute is designed for industry professionals
who are looking to build on their existing event management skillset and experience by learning the fundamentals needed to plan and manage virtual events.
At the completion of the program, you’ll be able to:
- Articulate the key differences between planning a live event and virtual event
- Develop a virtual event strategy that includes key components unique to planning virtual events
- Explore requirements for human resources, vendors, public relations, digital platforms, related technology, data collection & analytics, and data security
- Develop a virtual event plan and program that provides return on investment to key stakeholders while providing an engaging digital experience for attendees
Participants of this course receive:
- 20 clock hours in CMP-IS Domain G: Meeting or Event Design
- After you’ve successfully completed the course and proctored final exam, you’ll be awarded your very own ELI Digital Credential showcasing your certification in Virtual Event & Meeting Management. A Digital Credential from ELI shows
employers and potential clients that you’ve received the education and training necessary for success in the exciting field of event planning. You can display your digital credentials on your LinkedIn, social media profiles, website, email
signature, and any other places online you want to highlight your expertise.
Course Overview:
- Week 1: Introduction & Strategic Planning
- Week 2: Human Resources, PR & Marketing
- Week 3: Developing A Digital Event Program
- Week 4: Virtual Event Technology
- Week 5: Data, Analytics & Security
- Week 6: Developing & Managing A Virtual Event Plan