Virtual Learning & Wisconsin Member Video Chat Series

July Programs

July 21 (Tuesday Program)  -   A New Path Forward for Sustainable Events

1 Clock Hour | Domain A: Strategic Planning

Learning Outcomes:

• Gain an understanding of event sustainability practices and areas of focus, including venue and accommodation selection, F&B, material procurement, engagement and communication, A/V, and community.
• Identify opportunities to implement sustainable practices into events and adapt previous practices to adhere to new post COVID guidelines.
• Discover new innovations and technologies to propel sustainability forward for the future of our industry.

Attend one or both!

• Webinar:    11:00 - 12:00  -  Academy Webinar Information and Registration
• Wisconsin Zoom Chat:    12:00 - 1:00  -  Wisconsin ZOOM Chat Registration
  

_________________________________________________

July 23 (Thursday Program)  -   Best Practices in Hotel Re-openings Post COVID-19

1 Clock Hour | Domain G: Meeting or Event Design 

Learning Objectives: 

• Learn what steps hoteliers are taking to keep meetings and events safe.
• Discover resources for hoteliers in regards to best practices.
• Understand the booking trends the hotels are seeing for the next 12 months.

Attend one or both!

• Webinar:    1:00 - 2:00  -  Academy Webinar Information and Registration
• Wisconsin Zoom Chat:    2:00 - 3:00  -  Wisconsin ZOOM Chat Registration
  

_________________________________________________

August Programs

August 4 (Tuesday Program)  - Event Marketing Strategies for Virtual and Hybrid Events

1 Clock Hour | Domain G: Marketing

Learning Outcomes:

• Understand the eight essential planning steps of event marketing
• Learn engagement strategies for virtual and hybrid events
• Leverage technology, data and design methods to deliver ROI and with measurement and revenue attribution

Attend one or both!

• Webinar:    11:00 - 12:00  -  Academy Webinar Information and Registration
• Wisconsin Zoom Chat:    12:00 - 1:00  -  Wisconsin ZOOM Chat Registration
  

_________________________________________________

August 7 (Friday Program)  -   Pandemic Adaptation & Planning via Neuroscience for Meeting Planners

1 Clock Hour | Domain A:  Strategic Planning 

Learning Objectives: 

• Learn about the neuroscience-based evidence for how meeting planners and other professionals tend to make poor choices in the face of slow-moving major disruptions like the pandemic
• Discover techniques to evaluate and shift your work as a meeting planner to adapt to and plan effectively for the long-term impact of the pandemic
• Develop a long-term strategic plan to navigate successfully the disruptions caused by the pandemic for your meeting planning

Attend one or both!

• Webinar:    11:00 - 12:00  -  Academy Webinar Information and Registration
• Wisconsin Zoom Chat:    12:00 - 1:00  -  Wisconsin ZOOM Chat Registration
  

_________________________________________________

August 18 (Tuesday Program)  -  Claim Your Seat at the Table: Why and How to Impact your Association’s Virtual Event Strategy

1 Clock Hour | Domain A: Strategic Planning

Learning Outcomes:

• Recognize the key players and decision makers in their organization’s approach to virtual events.
• Identify they key strengths that planners bring to virtual event planning.
• Discuss opportunities to advocate for an ongoing role in the association’s virtual event strategy.

Attend one or both!

• Webinar:    11:00 - 12:00  -  Academy Webinar Information and Registration
• Wisconsin Zoom Chat:    12:00 - 1:00  -  Wisconsin ZOOM Chat Registration