Events, after the 2020 of things

We made it to 2021! Now what? Join Megan Henshall, CMP, DES, in a discussion about how the impact of digital events will influence design strategy for the future. As a global events strategist at Google, Megan is applying Behavioral Science research focused on event design with the 2021 human in mind.

Taking lessons from the past year, Megan will explore options to rebuild and future-proof our industry. She’ll discuss the emerging predictions for the future of events by drawing from data and metrics used to drive event engagement, foster community, and focus event delivery on human-centered design.