“Today is no different than what has been going on for years, but when there is a wave, you ride it until it breaks. People are fed up, tired of being treated unfairly and sick of being ignored.”
The most successful planners in 2021 will be strategic thinkers who will continually look for multiple ways to capitalize on onsite talent and speakers by multi-purposing their appearances to enhance both live and virtual event components.
Even though the pandemic is far from done, the industry is starting to pivot from a virtual events to preparing for the return of modified in-person events and meetings.
The event team wanted to create an experience as special as its participants, with a special lens on inclusivity on site and keeping the movement alive long after the conference.