Welcome to the era of Relationship Marketing!  Consumers all over the world are evolving and changing, and American B2B buyers are particularly different than they were just a few years ago. Following the recession, buyers changed how they behave, how they prefer you to connect with them, and how they make their buying decisions. The days of cold calling are over, and buyers don’t respond to email anymore. They’re using technology and procurement processes more and more to lock you out of their sales process. The traditional sales role is dying. What’s a salesperson supposed to do?

TAKEAWAYS:

This session will position you better for the immediate future, as well as prepare you for coming shifts.

You’ll learn new ways to use old tools that will save you lots of time and frustration.

Discover actionable strategies that will help you prospect better, sell easier, get more referrals, and ultimately drive more revenue in 2019 and beyond!

Learn from the latest buyer research what marketing actually works today to get their attention, build credibility, and establish trust (it’s not what you think!).

Discover the six things that will keep you relevant well into the future (when 80% of traditional salespeople will go extinct!).

Cost:  $59

Time:  3:30pm - 5pm

Location:  The Kensington Hotel