New Carbon Offset icon supports planners’ sustainability journey

The UK's largest database of green accredited venues is helping event planners to source sustainable locations by showcasing venues with carbon offsetting programmes.

Planners can easily find venues who have carbon offsetting measures in place using the new Carbon Offset icon displayed on each venue profile on venuedirectory.com. This will be accompanied by a short description of the measures each venue is taking to offset carbon generated from each meeting and event.

Michael Begley, Senior Director - Sales & Operations at venuedirectory.com, explains:

“As the UK's largest database of green accredited venues we want to support planners in making a sustainable choice as well as providing the data they need to report on their own carbon footprint.  Our new Carbon Offset icon helps planners with ‘green wayfinding’, enabling them to instantly identify truly sustainable venues.”

The carbon offset icon is one of the search criteria in venuedirectory.com, as well as on the GRATIS platform, making it easy to find a venue which supports a planner’s own sustainability requirements.

Michael continues: “Not only does an event itself contribute to emissions through catering, energy use etc, but associated emissions from such as travel to and from the event can add up to hundreds or even thousands of tonnes of carbon emissions in a short space of time. We want to help event planners address the impact of these emission, particularly as the 2050 Net Zero target edges ever closer.”

As a further element of venuedirectory.com’s commitment to helping the meetings industry to be more sustainable, venuedirectory.com is partnering with Trees4Travel www.trees4travel.com, which plants trees in developing countries to offset carbon emissions generated by travel.

Nico Nicholas, CEO (Chief Eco Officer) at Trees4Travel introduced the partnership to a large group of agents at venuedirectory.com’s GRATIS Forum at the Double Tree by Hilton Elstree.

Nico Nicholas said; “We are so proud to be working on this exciting event for Venue Directory.  The conference and events industry can be a real beacon in the dark, guiding a more sustainable way of doing business, as long as the right tools are in place for attendees.  The ‘eco-economies of scale’ provided by a large single gathering over thousands of individual meetings are massive if we can ensure that one assembly is planet and people positive.  Trees4Travel can do this through transparent and accurate CO2e calculation, and subsequent tree growing and green energy investment.”

venuedirectory.com is also supporting planners in their green venue searches by prioritising sustainably-accredited venues in all searches of its 400,000-strong database.

www.venuedirectory.com