Academy: Masterclass Paul Rulkens

Marketing is the lifeblood of any business. With exceptional marketing:

• Ideal customers automatically come to you. 
• Conversations shift from if to how customers want to work with you.
• Cost is no longer a concern. What matters is value creation.
• Sales activities are no longer necessary. Resources are shifted to innovation, customer intimacy, and strategy.
• Your focus is once again on the work you actually love to do. 

In the Masterclass ‘Leaving the field behind’ you will get practical ideas to take more, better, and smarter initiatives to significantly improve your strategic marketing to help you get everything you can out of everything you’ve got.


Main takeaways:

• How to work on your business and focus on the few things necessary for business and professional success
• How to re-frame your unique value to attract the best prospects
• How to use the four levers of marketing strategy to grow your business with the least amount of effort.
• How to build and maintain a systematic referral engine.

The masterclass takes place on Friday October 4th, from 09:00 to 17:00 in the Carlton President Hotel in Utrecht.

If you need a hotel room:

• Pre-stay on Thursday for € 149,00 for an oneperson Premium hotelroom including breakfast.
• Post-stay on Friday for € 85,00 for an oneperson Premium hotelroom including breakfast.

An additional €20 for a second person, including breakfast.

For reservations: Send an e-mail to vdhaan@president.carlton.nl 

Carlton President Hotel
Floraweg 25
3542 DX Utrecht