Video marketing is taking consumers by storm because it engages customers and prospects and helps convert them into buyers. Statistics show that video content is not only effective, but the demand for it has grown at a rapid pace. According to Hubspot, 43 percent of people want to see more video content from marketers and companies that use video in their promotional content, see a 5x higher open rate. Cisco forecasts 80 percent of all consumer internet traffic will be videos by 2020. Don't you think it's time to learn more about video marketing to promote your next event?
Learning Objectives
Antoine Dupont, CEO, Katapult Marketing
Originally from Paris, France, Antoine Dupont knows how to make people want to watch your videos. Antoine has spent the last 5 years studying video marketing, and in the process has created hundreds of videos for his clients. Because of video marketing strategies, Antoine's clients are seeing a 3 to 5 time increase in their social media engagement while others have experienced a 37% increase in sales in 2017. As CEO of Katapult Marketing, he brings his sense of competition to his client’s businesses. Katapult is an Internet Marketing company that manages the web presence for business owners, helping them grow their business. They create videos and websites that generate leads and increase their credibility. Antoine leads a team of playful, yet serious professionals specializing in generating leads for businesses & organizations through internet marketing.
Domain I: Marketing
1 clock hour
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