“Investing in ways to highlight what makes your destination or business unique is important during a time where we are also very plugged in.”
Learn more thoughts from these meeting professionals and their colleagues from around the world in our “State of the Industry” report in the May issue of The Meeting Professional magazine.
-(1).tmb-medium.jpg?Culture=en&sfvrsn=90ab3900_1 "Tracy Judge Headshot") |
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“One thing that has always been important to me is building a company responsibly to protect the livelihood of my team. I leverage freelance experts and other small businesses regularly, which creates win-wins and diversity of thought. Staying lean also gives me the opportunity to ensure I have reserves to keep my people afloat when unexpected shifts happen. It also gives us the ability to pivot quickly. For instance, when meetings started going virtual, we were easily able to pivot into the virtual event space.” Tracy Judge, MS, CMP |
“Setting a solid foundation for the future amid economic uncertainty is one of the most important methods of paving the way for business continuity. By ensuring your destination or business remains top-of-mind for future travelers, it is likely that those visitors will gravitate to what has been in front of them, and it allows for a personal connection. Investing in ways to highlight what makes your destination or business unique is important during a time where we are also very ‘plugged in.’” Brad Dean |
“It is important for businesses to periodically take time to assess their operations and to streamline. The benefit of our current shutdown is that we have been forced to look at ways to reduce our overhead and strategically plan for the future. Our business will come out of this stronger and looking very different from before.” Brent Taylor, CMP, DES, CMM |
Coronavirus Dialogue Series: Building a Lean & Agile Business. It’s not too late!
